- I have been a wine enthusiast since 2006 and have been frustrated by my inability to keep a record of the wines I have enjoyed (and the ones I have hated). After reaching the sad conclusion that an effective tool had not yet been built I decided to create one.
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My Role:Product Management · Interaction Design · Interface Design · Web Interface Development · Spec Writing
More:View in the iTunes App Store · View the mobile web app · Download the Functional Specifications Document
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- This native iPhone application was designed for Dose.ca, the UsWeekly of Canada, to extend their multimedia syndication channels to the iPhone.
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My Role:Interaction Design · Interface Design · QA
More:This app is no longer available in the App Store. I have no idea why. ☹
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- While exploring monetization opportunities for The Wine Logger I designed a hyper-targeted, device-native ad format with a self-serve publishing interface that was infinitely easier to use than the existing Google AdWords software.
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My Role:Conceptualization · Interaction Design · Interface Design · Interface Development
More:View the app demo
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- In April 2009 Involver released the first suite of applications for Facebook Fan Pages. It quickly became known as best-of-breed social software for both do-it-yourself marketers and global brands alike.
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My Role:Template Specification · Interaction Design · Interface Design · Interface Development · Copywriting · Upsell Experience, QA
More:Visit the Involver Applications Gallery · Read Mashable's Coverage of the Launch
Note: The application management experience has gone through substantial design changes since I designed it, so the current experience is not the one I initially created for our customers.
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- AMP is Involver's enterprise-grade software for a brand or organization's social media management.
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My Role:Information Architecture · Layout & Interaction Design · Interface Development
More:Download the AMP white paper · Learn more about AMP on the Involver website
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- This second-generation version of Involver's video product was designed to make it easy to create, launch, and manage multi-video, multi-campaign, and multi-platform marketing campaigns across social networks.
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My Role:Information Architecture · Interaction Design · Interface Design · Interface Development
More:Download the screenshot package (involver-video.zip)
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- Music For Pages was first used in Dec 2009 by RCA Records to launch the latest album for Alicia Keys. During its first 45 days the application generated over 700,000 song playbacks and over 1 million new fans at facebook.com/AliciaKeys. It has since been used for album launches by other major-label artists such as Hole and Massive Attack.
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My Role:Product Management · Feature Specification · Interaction Design · Interface Design · Interface Development · QA
More:Download the white paper · View a video news segment from ABC Bay Area on the launch
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- The World Cup Leaderboard application is an internationalized Facebook application designed and developed for Facebook.com/Sports to promote the 2010 FIFA World Cup and its competing nations.
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My Role:Interaction Design · Interface Design · Interface Development · Customer Coordination · QA
More:Read the official Facebook blog post about the application
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- Support For Pages is a Facebook application designed and developed for GetSatisfaction.
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My Role:Interaction Design · Interface Design · Interface Development · QA
More:View the application · Learn more on the GetSatisfaction website
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- I worked with the Enso founders to design their web presence. After researching competing apparel sites I felt as though the actual products (clothing) too often took a back seat to the design of the website itself. In addition, tiny product thumbnails on gallery pages meant that far too many clicks were required of a shopper to see higher-resolution views of the products. With the Enso product catalog we sought to create the lowest-friction browsing experience possible, and to let the clothing speak for the brand.
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My Role:Interaction Design · Interface Design · Interface Development
More:View the site demo
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- During my senior year at James Madison University I was given the opportunity to create a student-run video production network which we called SMADtv (SMAD being the acronym for JMU's School of Media Arts and Design). Over 30 students participated in the production of 7 unique shows, several of which produced multiple episodes. This experience exemplifies my ideal portrayal of leadership: Assembling teams of talented people and empowering them to pursue their passion.
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My Role: Executive Producer (Organizational Coordination & Leadership)
More:Jack & Katie's Rock Show · Apartmental · Cook Like You Know What You're Doing
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